For Kyra Pattikawa and Titus de Bekker, we produced a cinematic music video for their track Van jou en mij. The project was rooted in a shared ambition to translate a socially charged message into a visual narrative that feels both current and emotionally grounded.

The song reflects on the state of today’s society and the challenges we collectively face. We approached this by building a concept that connects personal perspective with a wider societal lens, allowing the message to land in a direct and human way through strong visual storytelling and cinematic cinematography.

A key creative layer was introduced through a whiteboard installation, where people shared their wishes for 2026. These moments were woven into the video as visual anchors, highlighting hope and contrast within the overall theme of the track.

Alongside the production of the music video, we simultaneously captured social content on set. This allowed us to extend the value of the shoot day, enabling a structured rollout for teasers, reveals and post-launch content, maximising reach and engagement for the artists.